Branding, Communications & Dissemination
The Branding, Communications & Dissemination activity ensures that the work, results and opportunities of the Songs for Rights network are visible, accessible and engaging for young people, partners, stakeholders and policymakers across Europe. Throughout 2026, the network strengthened its communication efforts through website updates, social media, newsletters, promotional materials and digital storytelling, helping to amplify youth voices and increase awareness of the project’s activities and objectives.
During the first half of 2026, work started on the development of a dedicated “European Youth Goals through Music”logo and visual identity. The network actively used Instagram, Facebook, LinkedIn and YouTube to promote the 21+ activities of the 2026 Work Plan, launched the first Songs for Rights Newsletter in July 2026, and created a dedicated section on the website showcasing the implementation of all Work Plan activities. To further strengthen the communication capacity of network members, an online training, “Amplify Your Impact – Smart Communications for Social Change,” was organised in June 2026. Communication and dissemination activities were continuously monitored and evaluated through the Mission on Track monitoring and evaluation system.
A particular focus was placed on communicating the European Youth Goals, human rights, participation, inclusion, mental health, sustainability, democratic engagement and EU values. By combining creative, accessible and youth-friendly communication methods, the activity expanded the reach and impact of the network while strengthening connections between young people, youth organisations and decision-makers across Europe.
